Business insights for salon & spa owners
Practical strategies for leadership, marketing, client care, and profitability from high-revenue salon owners and nationally recognized industry coaches.
Fresh from the blog
How to Raise Your Salon’s Prebooking Rate Without Being Pushy
Every few weeks an owner tells me some version of the same thing. “We need more new clients.” Then I look at their numbers and the real story is sitting right there: plenty of people are coming in. They’re just…
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Is your front desk making you money?
Or do you view it as a non-profit center within your salon/spa? When most salon/spa owners are asked that very question, they would say I don’t really know. Did you know the front desk is the most under-utilized part of…
How to deal with conflict in your salon and spa
In our day to day life within our salons/spas we are faced to deal and resolve conflict. Conflict unfortunately is a natural part of any business or part of life, whether it’s dealing with internal customers (your salon/spa team) or…
Front Desk Profits
Is your front desk making you money? Or do you view it as a non-profit center within your salon/spa? When most salon/spa owners are asked that very questions they would say I don’t really know. Did you know the front…
Make your Meetings ROCK!
Pre-Meeting Planning: Begin by creating an effective plan of action for your meetings. Know what you want to discuss and focus on – once you have a clear picture it’s time to create your agenda. They key to creating an…
What’s your Business New Year’s Resolution?
The end of the year is a perfect time to reflect on your businesses’ progress over the past year and begin to plan how you want your business to develop for the New Year. It’s time to make some…
Helpful tips to increate holiday gift certificate sales during the HOLIDAYS
Marketing: Make certain your entire team is talking Gift Certificates. Word of mouth is an effective way to let your customers know that you offer Holiday Gift Certificates. Another great way of marketing Gift Certificates is by offering a FREE…
EASY Guidelines for Creating Employee Recognition and Appreciation Programs:
Step 1: Identify what your goal or what you want to achieve through your employee appreciation program: Traditionally, when we think of recognizing our staff it’s based off of our team members reaching or exceeding set goals (retail sales, services…
Additional Services: Up Selling Contest
This contest is designed to maximize each individual stylists time they are spending with their guests. Through adding on services, they are increasing their Average service ticket, building customer loyalty and increasing the chance to sell home care to the…
Customer Appreciation Programs
Customer Appreciation Programs are becoming more and more widely spread throughout our industry. There is a multitude of creative ways to “Give Back” to our valuable and loyal clients. Whether is be a points system, dollars system or another creative…
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