About Empowering You®

Meet Your Personal Dream Team of Millionaire and High-Revenue Salon Owners and Nationally Recognized Coaches + Trainers

Amy Carter

Principal and Founder of Empowering You Consulting

Amy Carter’s goals as a coach are simple: to inspire you to become a better leader, to mold you into a smarter business owner, and to help you achieve personal and professional satisfaction. As the owner of one of Indiana’s top salons (placing on Salon Today’s Top 200 list for 15 years in a row), she knows what it takes to reinvent a business and train a leadership team that’s invested in long-term success. Amy has turned this knowledge into a passion for coaching, and as Owner & Founder of Empowering You Consulting, she helps salons and spas across the nation every day.

It’s time to let Amy help you expand your client base, increase profits, operate more efficiently, and train a team of leaders so you can gain personal satisfaction from your professional endeavors.

Meg King

Business Consultant and Life Coach

With nearly 40 years of experience in the beauty industry mentoring, training and educating beauty professionals, not to mention 22 years as a Spa owner, Meg understands the challenges and the successes of running and growing a business. Leveraging her business experiences and life lessons as a business owner and lifelong student of the industry, Meg supports others in overcoming their fear of change and in achieving their business goals. Through instilling the value of strong communication skills and a positive attitude, she’s able to aid her clients in developing and accelerating the confidence and plans needed for success. She also strives to identify ways to generate new sources of revenue through powerful and creative solutions, leading to a profitable, fun and energetic business. Meg’s leadership foresight as a business owner, trainer and technician makes Meg more than a consultant; she’s a true mentor and coach.

Kim Gibson

Certified Consultant

The daughter of a salon-owner, Kim Gibson has the beauty industry in her blood, so it was no wonder she opened her own salon. It was also no wonder it felt like a ball and chain until she received coaching and revolutionized how she does business. After seeing the results Empowering You delivers – she experienced 75% growth in just one year – she joined Empowering You as a consultant. Now she works to show other salons the strategies and tips that resulted in her impressive growth. She and her husband are active with a number of churches in her area and launched Embrace, a Christ-centered nonprofit that mentors young people.

Ashley Mitchell

Certified Coach & Consultant | Salon Owner

Ashley is a salon owner from Houston Texas that has a keen passion for the beauty industry. Ashley has been in the salon industry for 20 years and has had an exceptional career behind the chair. She has a heart of gold and a contagious smile that both exudes and attracts beauty. Being the product of entrepreneurial parents, Ashley decided she would take the leap of faith at the age of 20 and has not looked back since. In 2019 she made the transition from suite owner to salon owner just in time for a pandemic! With support and determination, Ashley was able to grow her salon revenue by 106% during Covid while she was forced to watch people around her close the doors to their businesses for good. Having the opportunity and community in a time of need ignited and fueled an even greater agenda. In 2021, at the height of her career, Ashley decided to join Empowering You Consulting to become a business coach and consultant. Running such parallel careers has given Ashley the insight and relatability it takes to fully support and push owners to see their maximum potential! 

David Wenzel

Certified Consultant | Salon Owner

David Wenzel is a successful entrepreneur and consultant who has made a name for himself in his community. After spending 10 years in banking, David’s mother suggested that he turn to cosmetology. He took her advice and eventually opened his dream salon. Through his hard work and dedication, he learned the importance of hiring a consultant to help him grow his company. David’s salon quickly became a success and was recently named 2023 Best of Southwest Missouri’s Best Hair Salon. However, he knew that this was just the beginning. David has since ventured into consulting, where he is passionate about helping other salon and spa owners grow and develop their businesses to be the thriving companies they envisioned. David’s experience in the beauty industry has taught him the importance of having a strong team and investing in the right tools and resources. He brings this knowledge to his consulting work, helping others to become the leaders they can be and take their companies to the next level. Overall, David Wenzel is a driven and successful entrepreneur who is dedicated to helping others succeed in the beauty industry.

VaneSa Martinez

Certified Consultant | Salon Owner

Vanesa Martinez is a successful salon owner in Northwest Indiana and has 16 years in the beauty industry. What once was a far dream after 10 years of building clientele and managing the salon, she was offered the opportunity to purchase the salon. With the challenges of having the rack, pack, and stack mindset, limited beliefs, lack of systems and structure, she knew needed something to help support her to grow the salon. In 2019, Vanesa attended a hairshow and met Empowering You later to attend her first B-school and was given a new way of thinking and seeing what was missing for her business. With the support of her coach and the Empowering You community, she was able to implement new systems and grow her salon’s AST by over 184%. In 2021, she took a leap of faith and followed her new passion for the beauty industry and joined Empowering You to become a business consultant and coach. Many know her as an encourager and have a joyful personality. She is someone who cares and guides her clients onto making small shifts that will make the biggest impacts. She knew that if she can make it happen for her to create a more joyful and purposeful life, there was something worth sharing with others.

Courtney Sutton

Executive Assistant

Courtney brings 7 years experience in customer service to her role as Executive Assistant at Empowering You Consulting. Her commitment to delivering exceptional support to the Empowering You Team introduces a level of efficiency that has a positive impact throughout the company. She holds a Bachelor of Science degree in Psychology from Eastern Illinois University and brings a hunger for success to her role at Empowering You Consulting.

Baylee Blackburn

Marketing Manager

Baylee is passionate about connecting and engaging with individuals who want to succeed in their business and in life. She is driven by creativity and problem solving, and loves supporting Empowering You to build strong, genuine, and long-lasting connections with their clients. Her role includes implementing marketing campaigns, creating the monthly training webinars, growing Empowering You’s social media presence, and assisting at live events. Baylee holds a degree in Marketing and Sales from Indiana University Southeast and is a key part of the EYC team.