by Empowering You Consulting | Mar 20, 2020 | Salon & Spa Marketing
Have you Googled your business to see where you pop up? Where do you show up? Page 1? Page 2? Page 10? If you’re not on the first page, you’re leaving lots of money on the table! We live in a world where instant gratification is a must. When we Google to find...
by Empowering You Consulting | Feb 12, 2020 | Salon & Spa Marketing
Let’s face it, we as salon owners and stylists know what it’s like to wear many hats! One of those hats happens to be marketing. Marketing can be hard sometimes because it’s ever-changing and there’s always something new to learn about it....
by Empowering You Consulting | Jan 16, 2020 | Salon & Spa Management
It’s time to get real about what you want out of 2020! Profits are PLANNED, success is PLANNED, and it’s time to outline the action steps that will lead you there. Not sure where to start? You’re not alone. Amy Carter and Profit Coach and Business Strategist, Susie...
by Empowering You Consulting | Dec 10, 2019 | Salon & Spa Customer Care
I’ve got a couple of questions for you… Did you know that most salon and spa clients buy products within 24-48 hours of leaving your salon? Now, the next question is… are they buying from you? Watch this video to learn how to get the sale (without being...
by Empowering You Consulting | Nov 12, 2019 | Salon & Spa Management, Uncategorized
One of the biggest profit-killing mistakes that salon and spa owners make is to let burnout dictate how much money they make. Your passion should be fueling your profits, not destroying them! The moment you let your passion fizzle out is the moment that your beauty...
by Empowering You Consulting | Oct 24, 2019 | Salon & Spa Customer Care
Did you know that it’s 6 to 7 times more expensive to land a new customer than to keep a current one? In order to stay in business, salons and spas need to be rock stars at retaining clientele. If you don’t have specific processes in place to get customers to stay,...
by Empowering You Consulting | Sep 11, 2019 | Salon & Spa Management
As salon and spa owners, we’re often so focused on the latest beauty trends and creating effective marketing that we take our eyes off the one thing that really matters. PEOPLE. We all know how important client satisfaction is, but we often neglect the other people...
by Empowering You Consulting | Aug 8, 2019 | Salon & Spa Customer Care, Salon & Spa Management, Salon & Spa Marketing
Have you been looking for the secret to salon or spa success? Look no further than your own front desk. It’s true, your own front desk isn’t just the place where your cash register lives, it’s the heart of your salon or spa’s finances. Well, it is if you’re running it...
by Empowering You Consulting | Nov 27, 2018 | Salon & Spa Customer Care, Salon & Spa Marketing
Up-selling, prebooking, and retailing are probably terms that you are quite familiar with; these terms have been around for years. More than likely when you were in school, your instructor taught a lesson or two around these skills. As you began working in your first...
by Empowering You Consulting | Oct 23, 2018 | Salon & Spa Marketing
When it comes to marketing, there’s a lot a competition and it’s a constant struggle to stand out from other beauty businesses. If you don’t have marketing campaigns in place and if you haven’t embraced technology, then you’re lagging...
