Masters Academy, the new university-style program for salon and spa owners and managers, will light the fuse that leads to explosive profits and unparalleled growth. Using classroom methods and coaching strategies perfected by the coaches and consultants of Empowering You, Masters Academy offers deep learning opportunities in retail and service sales tactics, business management, personnel policies, and insights into how the beauty industry can do business better.

Delivering such a powerful message is no small feat, and Masters Academy is no simple weekend program or learn-at-your-pace recorded lecture. Instead, Masters Academy is a 12-month program that blends live learning events, personalized coaching, and intense actions to challenge the most dedicated beauty professionals to grow their businesses in the right way. It’s a true master class in salon success.

In Masters Academy, take control of:

Planning for Growth

Scheduling & Time Management

Marketing & Social Media

Productive & Morale-Boosting Staff Meetings

Client Acquisition & Retention

Pricing & Cash Flow

New Technology

Menu Development

Sales Strategies

Brand & Reputation Management

Client Care & Customer Loyalty

Planning for Future Growth

Take your current salon/spa success and exponentially grow it with our Masters Academy program!


“Masters Academy has helped me to tighten all the loose strings of the systems that we have been working on with Empowering You Consulting. Masters Academy has put the finishing touches on everything we learned in B-School and Power Up by concentrating my attention on key areas of my business and broken down on a weekly basis for incremental, steady growth. It has allowed me to clearly organize my business plan, organizational chart, and job descriptions as well as providing ongoing check-ins on finances and tracking sales. This year so far we’ve seen over a 20% increase in service sales and an over 80% increase in retail sales. Plus our retention rate is at an all time high!

Jen Coke

Morgan Ford Massage and Spa


“Masters Academy has been a ton of work, but it forces you to dive deep into your business. I
love having other salon and spa owners in a close network helping each other grow, with no
judgment. The instructors are available to help me through my struggles.

From my work in Masters Academy, I’ve experienced retail sales growth of 18% and overall sales have increased over $165,000!”

Nick Scamuffa

Nicholas Sebastian Salon &Spa

Results from just 8 months into Masters Academy…

Megan sold over $27,000 in retail by one promotion for July

Valerie, a top technician and owner moved 100% away from the treatment room to be a CEO full time for her business

Sherri had her highest month yet for business

Olga crushed her goals of selling over $2,000 in retail in just 2 days.


Salon and spa owners and key managers with an eye on the future will benefit the most from Masters Academy, but every employee in a Masters Academy salon or spa will feel the positive effects of this radical business realignment. Owners and managers who need to grow into stronger leaders will emerge ready for the fight. Salons struggling to survive will become thriving businesses that are the envy of the industry. Any beauty professional who desires constant growth, reliable profits, and a loyal, loving clientele will find themselves in position to seize their destiny.


Masters Academy is more ambitious than other programs as we seek to transform your business over 12 months with incremental changes and personalize attention to the issues you face. It’s no weekend intensive, and it’s not simply a call-in-and-hold-the-line lecture, it’s a dynamic, interactive educational experience created for maximum impact.

In Masters Academy, you will take part in:

  • Two Day and a Three Day Live Level Up Workshop 
  • 12 Monthly 60-Minute Interactive Training Calls with Amy and Susie
  • 12 Monthly 60-Minute Mastermind Calls Designed to Keep you on a Prosperous Growth Track
  • 12 Monthly 60-Minute Group Calls with your Masters Academy Ambassador, a certified Empowering You Consultant hand-selected for this program
  • An Exclusive Private Facebook Group where you’ll join a Community of Brilliant Business Owners
  • Videos, assignments, and 175 tools that will help you reshape the way you think,
    act, and structure your business
  • Special renewal rate after your first year

Masters Academy is a salon owner’s dream! It provides such clarity, direction, and guidance. Masters Academy gave me the much needed confidence and support to be the best leader I can be. I am able to breathe a little easier knowing that my systems are going to be rock-solid to ensure the growth of my salon and my stylist.


In just 8 months into the program, Amanda’s service dollars are up 38%, retail is up 22%, with a projected yearly sales increase $91,993.

Amanda Bossi

Owner, Live Salon


When you enroll in Masters Academy, you don’t just join an elite group of beauty professionals, and you don’t just gain access and personalized attention from some of the most sought-after Coaches and Consultants in the beauty industry, you also gain access to the powerful catalog of webinars, leadership intensives and coaching Empowering You offers.


These 2-day and 3-day live retreats are for zeroing in on areas of need that are uncovered during the foundational modules, and we will set you up for success as we perform a brand audit, reset your leadership mindset, and look at your salon or spa holistically. The Empowering You Team will be on hand to guide you through all the lessons and together we’ll lay a firm foundation for your continued transformation. Amy Carter, Susie Carder, and other renowned industry figures and subject area experts will deliver empowering messages and issue challenges to strengthen your business to the core.

Month 1

Sales Goals, Your Average Ticket, Time Management

Month 2

Marketing Plan, Social Media Promotions, Contests and Engagement

Month 3

Recruitment Strategies, Onboarding New Team Members, Team Building Events and Education

Month 4

Productivity, Expectations and Goals, Coaching Up Low Performers, Rethinking The Staff Meeting

Month 5

Technology and Tools, Profits and Loss, Planning for Profit

Month 6

Cashflow, Menu Construction, Pricing, Staff Incentives and Advancement

Month 7

Increasing Sales, Strategizing with Team Members and Team Member Goal Setting, FAST Money, Strategies to Double Sales

Month 8

Using Monthly Trackers to Read Your Numbers, Coaching and Evaluating Your Team

Month 9

Delivering Tough Talks to Your Team, Focus on Retail

Month 10

Client Care and WOWing Your Guests, Maximize Front Desk Results, Secret Shopping

Month 11

Implementation: Staying in Action, Create Next Year Plan, Follow the System

Month 12

Celebration and Success, Wins, Acknowledgment

Masters Academy members receive a 50% discount on all programs offered by Empowering You during your enrollment, allowing you to cost-effectively groom your staff for leadership roles within your growing business empire.

Or if you’re ready now, view your investment options below:

Payment Plan

  • 14 payments of $997 per month
  • Bring a manager or team member for only $1,997
Questions? Please contact us at (812) 455-1367 for details.


“We now feel as if we have endless opportunities to expand and grow”

“I would have closed my doors if I didn’t have the support of Empowering You and Masters Academy”

“Masters Academy made me realize I needed to step aside, stop being a worker and start being an owner”

“Masters Academy made it possible for me to have financial freedom”

“I now know exactly what my vision is and what I need to do as a CEO to get to the next level”